The retail race continues
The sun shone on most of the UK for yesterday’s bank holiday, and plenty of retailers will be taking stock today of their sales over the long weekend, but from here it will be Christmas on the agenda...
View ArticleConsumers ‘turning on to Google’s visual shopping ads’– report
Google’s product listing ads (PLAs) are being more and more widely used by those on Google Shopping in recent months, at the expense of text ads. That’s according to a report released this week by...
View ArticleGUEST COMMENT Aisle be back: why promotions prior to store are better for...
By Oliver Felstead With household expenditure under sustained pressure, UK shoppers are placing greater emphasis on value – increasingly basing purchasing decisions on promotional offers and...
View ArticleSurvey: one in five UK consumers buys more online than in-store
Precisely a fifth (20%) of Brits now spend more on items purchased online than they do in store, while for a further 18% their online/in-store spending is in perfect balance. The figures are from the...
View ArticlePersonalised email drives sales for fashion retailer Lands’ End
Lands’ End, the international mail-order fashion retailer, has achieved a 362% increase in conversion rate from an email personalisation programme that uses browsing data from the company’s website....
View ArticleTwitter appoints first commerce chief with brand services on agenda
Twitter has hired former Ticketmaster chief exec Nathan Hubbard as its first vice president of commerce. The indications are that it is looking to develop a service for brands to sell goods to...
View ArticleOnline versus in-store: the gap is closing
Not so long ago any mention of shopping or even that dreaded phrase ‘retail therapy’ basically implied one thing: a trip to the shops. Today, that’s no longer true. The latest research shows that for...
View ArticleAmazon opens up in-app purchasing with API release
Amazon [IRDX RAZC] has introduced an API for Android mobile devices that means app and games developers can start to sell Amazon products within their apps and games. When using the new API, developers...
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JOINED-UP THINKING
MORE AND MORE RETAILERS ARE SHAKING OFF THE SILOED APPROACH AND LINKING UP THEIR OPERATIONS BETTER TO ENGAGE CUSTOMERS. CHRISTIAN ANNESLEY REPORTS When it comes to retail strategy, there’s one argument...
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WHERE IN THE WORLD?
IN 2014, OMNICHANNEL MERCHANDISING IS TAKING MORE ACCOUNT OF LOCATION THAN EVER BEFORE. CHRISTIAN ANNESLEY REPORTS How are retailers’ merchandising systems and strategies shaping up in a world where...
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